Koi Ventures Invests in Decentralized Finance (DeFi) Platform Bella Protocol

Bella Protocol
3 min readSep 29, 2020

Koi Ventures, the venture capital arm of Koi Trading, a leading OTC execution desk for fiat-crytpo and crypto-crypto, announced its strategic investment in Bella protocol and its plan to provide bespoke fiat liquidity channels for Bella’s One-click DeFi products.

Koi Trading attributes Bella’s being selected as the inaugural project by Binance LaunchPool to its outstanding team. Bella is built by crypto veterans and finance professionals from asset management conglomerates such as Fidelity, Blackstone and Fosun Group with a unique and in-depth understanding of how to solve DeFi pain points and improve product usability.

As Bella Protocol brings its products online in the coming months, Koi Trading will leverage its strength to bring fiat liquidity to Bella’s yield farming and decentralized wealth management operations. Koi Trading and Bella are confident that this partnership will help bring DeFi to the mainstream, where DeFi solutions could continue to evolve and eventually revolutionize the future of finance.

“We are thrilled to form a strategic partnership with Koi Ventures and Koi Trading” said Felix Xu, Co-founder and CEO at Bella Protocol, “Bella and Koi are working closely on fiat on-ramp for stablecoins and other cryptocurrencies. Bella’s thesis is to bridge traditional finance and users to DeFi with higher APY than bank CD. We believe DeFi wealth management still has 50x upside for its AUM.”

About KOI Trading

With trading desks in San Francisco and Hong Kong, Koi Trading offers a private, efficient and compliant OTC gateway for institutional investors and wealth managers to start engaging with crypto assets. Using a combination of trading algorithms and direct communication channels, Koi Trading connects OTC counter parties with deep liquidities and earn price arbitrage as a near-riskless principal. For more information, please visit https://koi.trade/.

About Bella

Bella is a suite of open finance products including automated yield farming tools, lending protocol, one-click savings account, customized robo-advisor, and more. We believe everyone deserves equal access to premium financial products and services with elegant design and smooth user experience.

Bella brings your familiar mobile banking into crypto with just one click. With Bella, you can just simply sit back, watch your asset grow, and leave all the heavy-lifting to secure, automated smart contracts.

Bella’s core team consists of serial entrepreneurs and blockchain veterans who have tremendous experience and proven track record in finance, cryptography, blockchain, and engineering.

For more information about Bella, or to join our team,

please contact us at contact@bella.fi

Learn about Bella’s recent official news:

Medium: https://medium.com/@Bellaofficial

Twitter: @BellaProtocol

Telegram: https://t.me/bellaprotocol

Discord: https://discord.gg/JamMH5P

Wechat: Scan the QR code to join

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Bella Protocol

A suite of DeFi products to bring your familiar mobile banking into crypto with just one-click.